Aston Martin Lagonda Global (OTCMKTS:ARGGD) vs. Honda Motor (NYSE:HMC) Critical Analysis

Aston Martin Lagonda Global (OTCMKTS:ARGGD) and Honda Motor (NYSE:HMC) are both consumer discretionary companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, dividends, valuation, institutional ownership, earnings, profitability and risk.

Profitability

This table compares Aston Martin Lagonda Global and Honda Motor’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Aston Martin Lagonda Global	N/A	N/A	N/A
Honda Motor	-0.73%	-1.30%	-0.49%

Analyst Recommendations

This is a summary of recent recommendations and price targets for Aston Martin Lagonda Global and Honda Motor, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Aston Martin Lagonda Global	0	0	0	0	0.00
Honda Motor	2	2	0	1	2.00

Honda Motor has a consensus target price of $25.00, suggesting a potential downside of 20.78%. Given Honda Motor’s stronger consensus rating and higher possible upside, analysts plainly believe Honda Motor is more favorable than Aston Martin Lagonda Global.

Earnings & Valuation

This table compares Aston Martin Lagonda Global and Honda Motor”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Aston Martin Lagonda Global	N/A	N/A	N/A	N/A	N/A
Honda Motor	$144.79 billion	0.34	-$2.80 billion	($0.70)	-45.08

Aston Martin Lagonda Global has higher earnings, but lower revenue than Honda Motor.

Institutional and Insider Ownership

5.3% of Honda Motor shares are held by institutional investors. 0.0% of Honda Motor shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Summary

Honda Motor beats Aston Martin Lagonda Global on 6 of the 9 factors compared between the two stocks.

About Aston Martin Lagonda Global

Aston Martin Lagonda Global Holdings plc designs, develops, manufactures, markets, and sells luxury sports cars under the Aston Martin and Lagonda brands in the United Kingdom, the Americas, the Rest of Europe, the Middle East, Africa, and the Asia Pacific. It also engages in the sale of parts; and motor sport activities. The company sells its vehicles through a network of dealers. Aston Martin Lagonda Global Holdings plc was incorporated in 2018 and is headquartered in Gaydon, the United Kingdom.

About Honda Motor

Honda Motor Co., Ltd. develops, manufactures, and distributes motorcycles, automobiles, power, and other products in Japan, North America, Europe, Asia, and internationally. It operates through four segments: Motorcycle Business, Automobile Business, Financial Services Business, and Power Product and Other Businesses. The Motorcycle Business segment produces motorcycles, including sports, business, and commuter models; and various off-road vehicles, such as all-terrain vehicles and side-by-sides. The Automobile Business segment offers passenger cars, light trucks, and mini vehicles. The Financial Services Business segment provides various financial services, including retail lending and leasing services to customers, as well as wholesale financing services to dealers. The Power Product and Other Businesses manufactures and sells power products, such as general purpose engines, lawn mowers, generators, water pumps, brush cutters, tillers, outboard marine engines, and snow throwers. This segment also offers HondaJet aircraft. The company also sells spare parts; and provides after-sale services through retail dealers directly, as well as through independent distributors and licensees. Honda Motor Co., Ltd. was founded in 1946 and is headquartered in Tokyo, Japan.