BMO Capital Markets Issues Positive Forecast for Affirm (NASDAQ:AFRM) Stock Price

Affirm (NASDAQ:AFRM) had its price objective raised by investment analysts at BMO Capital Markets from $86.00 to $101.00 in a report issued on Friday,Benzinga reports. The firm currently has an “outperform” rating on the stock. BMO Capital Markets’ target price points to a potential upside of 30.34% from the company’s previous close.

A number of other equities research analysts have also commented on AFRM. Royal Bank Of Canada increased their price objective on shares of Affirm from $77.00 to $80.00 and gave the stock a “sector perform” rating in a report on Friday, May 8th. Wolfe Research restated an “outperform” rating on shares of Affirm in a research report on Friday. Compass Point set a $100.00 price objective on Affirm in a report on Friday, July 17th. Bank of America increased their price objective on Affirm from $93.00 to $104.00 and gave the company a “buy” rating in a research report on Friday. Finally, TD Cowen lifted their target price on Affirm from $90.00 to $117.00 and gave the company a “buy” rating in a research note on Tuesday, July 7th. One investment analyst has rated the stock with a Strong Buy rating, twenty-one have issued a Buy rating and eight have given a Hold rating to the stock. According to data from MarketBeat, the company currently has a consensus rating of “Moderate Buy” and a consensus price target of $95.19.

Affirm Trading Up 1.3%

Shares of AFRM opened at $77.49 on Friday. The stock has a 50 day simple moving average of $77.37 and a 200-day simple moving average of $64.50. The company has a current ratio of 11.32, a quick ratio of 11.32 and a debt-to-equity ratio of 2.39. The stock has a market cap of $25.95 billion, a PE ratio of 70.45, a PEG ratio of 3.10 and a beta of 3.71. Affirm has a 1 year low of $42.10 and a 1 year high of $100.00.

Affirm (NASDAQ:AFRM) last announced its earnings results on Thursday, August 27th. The company reported $4.62 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.35 by $4.27. The business had revenue of $1.07 billion during the quarter, compared to analysts’ expectations of $1.11 billion. Affirm had a net margin of 9.63% and a return on equity of 11.17%. The firm’s revenue for the quarter was up 33.1% on a year-over-year basis. During the same quarter last year, the company posted $0.20 EPS. On average, sell-side analysts predict that Affirm will post 1.24 EPS for the current fiscal year.

Insider Buying and Selling

In other Affirm news, COO Michael Linford sold 100,000 shares of Affirm stock in a transaction on Friday, June 26th. The shares were sold at an average price of $80.04, for a total transaction of $8,004,000.00. Following the completion of the sale, the chief operating officer owned 117,984 shares of the company’s stock, valued at approximately $9,443,439.36. The trade was a 45.87% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Corporate insiders own 11.01% of the company’s stock.

Institutional Inflows and Outflows

A number of large investors have recently made changes to their positions in AFRM. SBI Securities Co. Ltd. increased its holdings in Affirm by 83.4% in the fourth quarter. SBI Securities Co. Ltd. now owns 48,504 shares of the company’s stock valued at $3,610,000 after purchasing an additional 22,054 shares during the last quarter. Geode Capital Management LLC boosted its holdings in Affirm by 6.4% during the fourth quarter. Geode Capital Management LLC now owns 5,501,387 shares of the company’s stock worth $408,433,000 after buying an additional 329,312 shares during the last quarter. SteelPeak Wealth LLC acquired a new position in shares of Affirm during the 1st quarter worth about $935,000. Legal & General Group Plc grew its position in shares of Affirm by 25.4% during the 4th quarter. Legal & General Group Plc now owns 605,521 shares of the company’s stock worth $45,069,000 after buying an additional 122,584 shares during the period. Finally, Artemis Investment Management LLP increased its stake in shares of Affirm by 75.9% in the 4th quarter. Artemis Investment Management LLP now owns 793,941 shares of the company’s stock valued at $59,093,000 after acquiring an additional 342,669 shares during the last quarter. Institutional investors and hedge funds own 69.29% of the company’s stock.

Key Affirm News

Here are the key news stories impacting Affirm this week:

• Positive Sentiment: Large EPS beat: Affirm reported quarterly earnings of $4.62 per share, far above the roughly $0.33–$0.35 consensus estimate and up from $0.20 a year earlier. Affirm Q4 Earnings and Revenues Beat Estimates
• Positive Sentiment: Strong operating metrics: Fiscal fourth-quarter revenue increased 33.1% year over year to $1.07 billion, while gross merchandise volume reportedly exceeded expectations. Affirm also highlighted continued growth in smaller, everyday purchases, suggesting broader BNPL adoption beyond major-ticket items. Affirm Stock Jumps After Earnings
• Positive Sentiment: International expansion: Affirm and Shopify launched Shop Pay Installments in Australia. The rollout gives Affirm access to Shopify’s Australian merchant and shopper ecosystem and extends the companies’ exclusive installments partnership. Affirm and Shopify Launch Shop Pay Installments in Australia
• Neutral Sentiment: Forward outlook: Affirm’s first-quarter fiscal 2027 revenue guidance is approximately $1.2 billion, broadly in line with consensus. Investors will focus on the company’s full-year outlook and whether growth and profitability can justify the stock’s elevated valuation.
• Neutral Sentiment: Analyst support was modest: Morgan Stanley raised its price target from $79 to $80 while retaining an Equal Weight rating, implying limited near-term upside. RBC Capital Markets maintained a Hold view. Morgan Stanley Raises Affirm Price Target
• Negative Sentiment: Valuation and revenue caveat: Although profitability and transaction volume were strong, reported revenue of $1.07 billion was slightly below the $1.11 billion consensus cited in company coverage. Zacks also downgraded Affirm from Strong Buy to Hold, reinforcing concerns about valuation and execution risk. Affirm Q4 Key Metrics

About Affirm

Affirm Holdings, Inc is a financial technology company that provides point-of-sale consumer lending and payments solutions for online and in-store purchases. Its core product is a buy-now-pay-later (BNPL) platform that enables consumers to split purchases into fixed, transparent installment loans with no hidden fees. Affirm offers a range of financing options through merchant integrations, a consumer-facing mobile app and virtual card capabilities, and tools for merchants to offer alternative payment methods at checkout.