HubSpot (NYSE:HUBS) Cut to Neutral at JPMorgan Chase & Co.

JPMorgan Chase & Co. cut shares of HubSpot (NYSE:HUBS) from an overweight rating to a neutral rating in a research report released on Thursday morning, Marketbeat.com reports. The brokerage currently has $240.00 price target on the software maker’s stock, down from their previous price target of $268.00.

HUBS has been the subject of a number of other research reports. UBS Group lowered HubSpot from a “sector perform” rating to a “market perform” rating in a research note on Monday, October 5th. Royal Bank Of Canada reissued an “outperform” rating on shares of HubSpot in a research report on Tuesday. Stifel Nicolaus upped their price target on HubSpot from $200.00 to $225.00 and gave the stock a “hold” rating in a report on Friday, September 11th. Bank of America reaffirmed an “underperform” rating and issued a $200.00 price objective on shares of HubSpot in a research report on Thursday, August 6th. Finally, Raymond James Financial lowered shares of HubSpot from an “outperform” rating to a “market perform” rating in a research note on Monday, October 5th. Thirteen analysts have rated the stock with a Buy rating, nineteen have issued a Hold rating and two have given a Sell rating to the company. According to data from MarketBeat.com, the company presently has a consensus rating of “Hold” and an average price target of $264.65.

HubSpot Trading Down 1.6%

NYSE:HUBS opened at $228.12 on Thursday. The firm has a market capitalization of $11.38 billion, a price-to-earnings ratio of 80.61, a PEG ratio of 2.34 and a beta of 1.24. The firm’s fifty day simple moving average is $230.33 and its 200 day simple moving average is $218.31. HubSpot has a twelve month low of $169.63 and a twelve month high of $497.96.

HubSpot (NYSE:HUBS) last announced its quarterly earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share for the quarter, topping analysts’ consensus estimates of $3.02 by $0.24. HubSpot had a net margin of 4.26% and a return on equity of 8.66%. The firm had revenue of $911.74 million during the quarter, compared to analysts’ expectations of $898.31 million. During the same period in the prior year, the company earned $2.19 EPS. The firm’s revenue was up 19.8% on a year-over-year basis. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. On average, analysts predict that HubSpot will post 4.62 earnings per share for the current year.

Insider Buying and Selling

In other HubSpot news, Director Gerald Dischler purchased 925 shares of the business’s stock in a transaction that occurred on Monday, August 10th. The shares were acquired at an average price of $215.93 per share, for a total transaction of $199,735.25. Following the completion of the purchase, the director owned 1,940 shares in the company, valued at $418,904.20. The trade was a 91.13% increase in their position. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, Director Brian Halligan sold 8,500 shares of the stock in a transaction dated Tuesday, July 21st. The shares were sold at an average price of $221.09, for a total value of $1,879,265.00. Following the completion of the transaction, the director directly owned 85,000 shares of the company’s stock, valued at $18,792,650. This represents a 9.09% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last 90 days, insiders have sold 26,202 shares of company stock worth $5,998,079. 3.70% of the stock is currently owned by corporate insiders.

Hedge Funds Weigh In On HubSpot

A number of institutional investors have recently made changes to their positions in the business. Elevation Wealth Partners LLC grew its position in shares of HubSpot by 66.7% during the third quarter. Elevation Wealth Partners LLC now owns 175 shares of the software maker’s stock worth $36,000 after buying an additional 70 shares in the last quarter. Reflection Asset Management acquired a new stake in HubSpot in the fourth quarter valued at $37,000. Global Retirement Partners LLC acquired a new stake in HubSpot in the second quarter valued at $38,000. CX Institutional raised its holdings in HubSpot by 4,785.7% in the second quarter. CX Institutional now owns 342 shares of the software maker’s stock valued at $62,000 after acquiring an additional 335 shares in the last quarter. Finally, Oslo Pensjonsforsikring AS bought a new position in HubSpot during the 1st quarter valued at $74,000. 90.39% of the stock is owned by institutional investors and hedge funds.

Key Headlines Impacting HubSpot

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: HubSpot’s plan to redirect resources toward AI-powered products could improve long-term productivity, product competitiveness and operating efficiency. The company is eliminating roughly 7% of its workforce—reported at approximately 600 to 660 jobs—as part of the strategy. Why Is HubSpot Cutting 7% of Staff to Focus on AI?
• Positive Sentiment: Zacks characterized HUBS as a strong momentum stock, suggesting that recent price and trading trends remain favorable under its momentum-focused screening methodology. Here’s Why HubSpot Is a Strong Momentum Stock
• Neutral Sentiment: HubSpot’s chief legal officer and corporate secretary, Fisher, is resigning. The leadership change may attract investor attention, although no broader strategic or financial impact was disclosed. HubSpot Announces Resignation of Chief Legal Officer Fisher
• Neutral Sentiment: Cantor Fitzgerald maintained its neutral rating on HUBS. Separately, former HubSpot finance executive Charles MacGlashing was named CFO of Hello Heart, a move that does not directly change HubSpot’s outlook. HubSpot Keeps Neutral Rating at Cantor Fitzgerald
• Negative Sentiment: JPMorgan downgraded HubSpot from overweight to neutral and cut its price target from $268 to $240. The reduced target indicates more limited expected upside and reflects a more cautious view of valuation and near-term execution. JPMorgan Downgrade Report
• Negative Sentiment: The layoffs are weighing on sentiment because they signal restructuring and potential execution risk. Reports also indicate criticism of a founder’s public message to affected employees, adding reputational pressure. HubSpot Founder’s Post Sparks Criticism

About HubSpot

HubSpot, Inc develops customer relationship management (CRM) software and related tools designed to help businesses attract, engage and retain customers. Its cloud-based platform brings together marketing, sales, customer service, content management, operations and commerce capabilities, allowing organizations to manage customer interactions across the business.

The company’s products include tools for marketing automation, email marketing, lead generation, sales pipeline management, customer support, website and content management, analytics, payments and business operations.